How to sell digital products

As hosts of the Honest Designers Show, we’re often asked how we successfully make a living from selling digital products. The challenges and questions we hear from listeners vary slightly but ultimately it all boils down to one burning question, “How to sell digital products and make a living doing it!”.

Information on the topic seems to be fairly scarce or lightweight, which is why I wrote a comprehensive post on passive income a while back, in the hopes that it will help others with selling digital products.

Since then I’ve been wanting to expand further on the topic and dive deeper into all the aspects of what it takes to create a successful digital product. And what better way to do that than with my fellow hosts of the podcast!

Collectively we have a ton of experience on the topic. We had so much to say we ended up recording a series of three episodes. It’s a masterclass on all the aspects of creating and selling successful digital products with plenty of actionable points you don’t want to miss.

The three part series consists of:

  • Episode 75: An overview of selling digital products including brainstorming ideas, building and selling a hit product. Listen here.
  • Episode 76: We dig in-depth on how to present your digital products by using stunning presentational graphics. Listen here.
  • Episode 77: We take a look at how passive income often isn’t all that passive and the gritty realities of what it really takes to be successful. Listen here.


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    I really enjoyed your last article on the subject. And this is all such valuable info. I’ve been wondering though when you sell your digital products, what keeps someone from taking. Size A3 print for example and printing it as a size A2? Is your file set in such a way that the print would get pixelated or are you just willing to take that “risk”? Thanks again for sharing all these info!!!

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      Hi Dora,

      So happy to hear you found the article useful! The short answer to your question is, there’s nothing really stopping people from using your digital product wrongfully. Essentially you rely on your customers to do the right thing and adhere to the terms of use or licence agreement. The example you mentioned is a little tricky, because the only thing stopping people from enlarging your work bigger than you want them to is the resolution of the file you provide. But I’m curious about the question you have in the sense that you may feel enlarging from and A3 to an A2 would be something you wouldn’t feel comfortable with, are you concerned the A2 is more vulnerable to illegal usage? Are you selling finished wall art or graphics for someone to create wall art for example?

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    Very nice post, thanks for sharing so helpful content.

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      Great pleasure, glad you found it useful!


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